How To Sell Vacant Land

Table Of Contents
How is the Land Market Different from the Home Market?
• Land buyers are different from home buyers
• The difference in Sales Techniques
• The Land Market is Less Vibrant
• You Need to be More Patient
Selling Vacant Land – Steps to Take
Work with a Professional
Look for a Cash Offer

Selling a property is challenging in this volatile real estate market. Trying to sell vacant land is even more tricky. So, you need to educate yourself about the ins and outs of this industry if you want to sell your land quickly and at the right price.

Worry not though. In this article, we will tell you everything you need to know about selling vacant land fast and at the best price possible.

Let’s dive in.

How is the Land Market Different from the Home Market?

Let’s address an important misconception first. Before even thinking of putting your vacant land for sale, you need to understand that the land market is different from the home market. Understanding the differences between the two will improve your chances of selling vacant land. So, let’s talk about them.

Land buyers are different from home buyers

Both are different in their needs, wants, and perspectives. Homebuyers prefer to have a move-in-ready property. Whereas, land buyers look for lands that they can customize according to their needs.

The difference in Sales Techniques

A home can have a pleasant garden and a welcoming front door. There is a kitchen, bathrooms, well-lit bedrooms, and spacious closets. You can show them to prospective clients on open houses and help them make an investment decision. Whereas, you don’t have much to showcase when you are trying to sell vacant land.

The Land Market is Less Vibrant

The home market is almost always more active than the land market. It’s easy to assume that there will be fewer vacant land buyers out there. So, you generally should expect fewer contacts when you are selling vacant land.

You Need to be More Patient

Selling vacant land requires more patience as it tends to take longer.

But, there is nothing to worry about; although the market is cold, we have some effective techniques that can help you sell your vacant land fast.

Call Now (818) 651-8166

^{Why Sell Your Home to ASAP Cash Offer?}

1. You Pay Zero Fees 
2. Close quickly 7-28 days.
3. Guaranteed Offer, no waiting.
4. No repairs required, sell “AS IS”
5. No appraisals or delays.

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Selling Vacant Land – Steps to Take

While there are some strategic differences between selling vacant land and a home, the concepts aren’t that different. So, if you know about how the real estate house market works, you will just have to tweak your strategies a bit.

Understand Your Prospective Buyer

You want to narrow down your target buyer when selling a piece of land. This mainly depends on a few factors:

• The type of land
• It’s location
• The market conditions
• And, more!

Ask yourself a few important questions first:

• Is your target buyer looking for vacant land to build their house on it?
• Is he a developer who is looking to build their next project on a new piece of land?
• Or, is he a combination of both?

Finished lots, rural acreage, and suburban land can have different types of buyers. After narrowing down your target buyer, put yourself in their shoes and communicate the information they would need to know.

For instance, you can tell them about the:

• Neighborhood amenities like schools, colleges, and hospitals
• reselling potential of the land
• Other nearby amenities

If you don’t have the necessary knowledge about your vacant land, put your researcher cap on. Equip yourself with the necessary information to make things quicker and easier for yourself.

Get the Land Ready

Whether you are selling houses or vacant lands, first impressions are almost always the last ones. One of the first things you need to focus on is your land’s cleanliness and outlook. So, remove any trash, cut the grass, and take some high-quality photos of your property. Planting some wildflowers would be even better.

Think about how you would stage a house for a potential buyer. It’s almost the same with the land.

Moreover, you can have a professional survey done and mark the boundaries of your land.

Choose a Realistic Price

Pricing is one of the crucial aspects of the land selling process. Setting too high a price is one of the most common mistakes property owners do. Overpricing a property can scare off potential investors and delay the process. But, to price your land right, you need to have a good idea about its worth.

Pricing raw vacant lands can be tricker than pricing a home. Plus, when you have a developed lot to sell, you can just compare it to similar developed lots and come up with a price. Whereas, you normally don’t have many options to compare your raw land with. Plus, the price of vacant land can also depend on its intended use.

Note that pricing a land higher than its worth might bring you a more profitable sale. But, it will take time. So, sometimes, you have to come up with a compromise between selling at a higher price and selling quicker.

Plus, you also need to understand the real estate market as it can be volatile. A real estate agent can be an effective guide.

Selling Land Using Online Listings

When you are selling vacant land, you obviously need to market it to attract buyers. Whether you are working with a real estate agent or not, utilizing all the tools available at your disposal is a good idea. So, list your land on all the listing sites that can attract more potential buyers.

Moreover, this is where your understanding of the real estate market and buyers come in handy. While uploading your land listing to a relevant site, craft a message that resonates with your target audience.

Call Now (818) 651-8166

^{Why Sell Your Home to ASAP Cash Offer?}

1. You Pay Zero Fees 
2. Close quickly 7-28 days.
3. Guaranteed Offer, no waiting.
4. No repairs required, sell “AS IS”
5. No appraisals or delays.

Live Chat Now

Showcase the Best of Your Vacant Land

One of the reasons why selling vacant lots is tricky is because you don’t have much to show to the buyers. Homes are visual and photogenic; you can’t say that about a raw, vacant lot.

So, make sure to spruce up your land as much as you can. Plant wildflowers, trim the grass, mark its boundaries, and take photos from all angles. If possible, create a video with your voice telling all the neighborhood amenities and benefits of your vacant land.

And, although it can’t be like an open house, you can always invite potential buyers to visit your land whenever they want.

Get Creative with the Sign

Sellers tend to put a “For sale” sign in front of their properties. But, you are not operating in a hot market where buyers would naturally fall into your lap. To stand out, you want to get a little creative with your signage. So, instead of just telling the prospects that you are selling, add information like acreage, property features, and amenities.

Avoid Working with a Real Estate Agent

The most popular way of selling a real estate property is by working with realtors. But, if you want to sell land fast, you should be avoiding them.

Their process isn’t very quick and there are other more cost-effective alternatives available (more on this later).

You can either go the FSBO (For sale by owner) route or you can work with a cash offer expert.

Get Potential Problems Out of the Way

You also want to make sure that you own the right to sell that vacant land. Plus, inform potential buyers if your land has any deed restrictions beforehand. You can even add a covenant yourself. For example, you can keep the buyer from doing any type of business that causes air pollution.

In order to sell your land to the right buyer, you also need to have a good understanding of local zoning. For example, if your land is in a commercial area, your ideal buyers are investors that need vacant land for commercial purposes.

Connect With Your Neighbors

You can even find a buyer in your neighborhood when you are selling land. Get in touch with the immediate neighbor and check if they are interested in buying your land.

They may want to occupy the land just to have it as an extension of their home or to expand their house later.

Work with a Professional

You can take some great photos of your land, upload them on listing sites, and write a compelling marketing description. But, it’s setting the right price and negotiating with the prospects that can give you a headache.

Working with a professional can make things smooth for you. You can even have someone do all the heavy lifting for you.

Look for a Cash Offer

Selling vacant land can be a challenging task, especially when you don’t have any real estate experience.

Real estate agents can help you market your land, set a realistic price for it, and negotiate with prospective buyers.

But, real estate agents tend to take things slowly. Plus, selling vacant land property isn’t their strongest suit.

Cash offers are preferable for two main reasons.

• They are a faster way to land sales
• You pay no agent commission, which makes them cost-effective

So, a cash offer is the best route to take whether you are selling a home or vacant land.

Call Now (818) 651-8166

^{Why Sell Your Home to ASAP Cash Offer?}

1. You Pay Zero Fees 
2. Close quickly 7-28 days.
3. Guaranteed Offer, no waiting.
4. No repairs required, sell “AS IS”
5. No appraisals or delays.

Live Chat Now

Frequently Asked Questions